Campaign analyst
Summarises the results of your advertising campaigns every week, in plain language, with proposals.
Saves, estimated: ± 1 hour a week
Campaign analyst is an AI agent from Altramano for marketing. An AI agent does a task that involves reading, assessing or writing, such as assessing an enquiry or drafting a reply. It puts it in front of you, or does it itself if you want it to.
What it does
- Reads the exports or tables of your advertising campaigns.
- Summarises per campaign: cost, clicks, enquiries and what an enquiry cost.
- Compares with last week and with the target you have set.
- Makes proposals: stop, more budget, a different text.
An example
- In
- Two tables with the figures of four campaigns from the past week.
- Out
- A one-page overview: what worked, what did not, and three proposals with a reason.
Where the limit lies
It changes no campaign and spends no money. The proposals are for you or your agency.
Templates it bundles
| Sjabloon | Soort | What it does |
|---|---|---|
| Weekly campaign report | automation | Every Monday, a short report of your campaign results from a table, with three insights. |
| Studio: campaign results per channel | Studio task | A dashboard with reach, clicks, cost and cost per enquiry per channel. |
Frequently asked questions
How do the figures reach it?
As an export or table from your advertising platform, every week in a folder or a table you point it to.
Can it adjust campaigns itself?
No. It analyses and proposes. Adjusting is done by you or your agency.
Will I understand it without marketing knowledge?
Yes. It writes in plain language: what an enquiry cost, and whether that is more or less than last week.